With the rise of World Wide Web in the 90’s and the birth of eCommerce thereafter, the Internet experienced something similar to the Big Bang theory – which led to colossal growth of all types of online activity, including shopping! Then came the saga of smartphones and tablets – offering a great level of flexibility & comfort to the end consumer; but at the same time, making it extremely harder for an online retailer to capture, track and close a sale. Moreover, as competition introduced price wars across all industry verticals, the end consumer almost mandated discounting at the end of the sales funnel.
We discovered this rapidly growing opportunity in 2008 and we’ve been tracking this trend very closely since then – using several tools, private and public data sources. In 2011, following an evaluation of tens of thousands of survey responses, focus groups and targeted interviews – we started Mastertech to realize the true power of online coupons. Since then, we’ve developed and marketed a number of portals within our global portfolio, and we’ve been successful at providing hundreds of thousands of deals to millions of online consumers worldwide.
We shall strive for excellence in developing world class web applications & web services by combining advanced software engineering techniques, jaw dropping creativity and latest technology integration to leverage the usability of internet for every person.
Regardless of the magnitude and rate of growth, our journey all along is rooted by unparalleled ethics and our core values: Passion for Excellence in Affiliate Marketing, Uncompromising Integrity, Full Transparency, Leading by Example & Working Fearlessly!
